3× admission enquiries, 40% lower CPL, alumni network across 4 institutions.
SRMS Trust runs multiple institutions across Bareilly — engineering, medical, paramedical, business and more. Each had its own admission cycle, lead source, follow-up rhythm and (in many cases) an Excel sheet doing the work of a CRM.
Enquiries from Google Ads, Meta, walk-ins and offline events were leaking out before counsellors could call back. Admission seasons were stressful, lead attribution was guesswork and there was no system to keep alumni engaged once students left.
They needed one operating system across the trust — and dedicated admission campaigns that actually worked.
Built a DNexus CRM with course-based auto-assignment — every lead lands on the right counsellor within seconds, regardless of source or institution. Mobile app for counsellors in the field.
Per-course Google + Meta lead-gen campaigns with high-conversion landing pages. Daily optimisation through admission season. Custom creative for each institution.
Modern websites for SRMS Trust, SRM CET, SRMS Paramedical — all engineered for Core Web Vitals, schema and admissions conversion.
A unified alumni network spanning every SRMS institution — directory, events, news, fundraising and chapter management.
"DNexus didn't just build us tools — they rebuilt how we run admissions and stay connected to our alumni."
Tell us what you're trying to grow. We'll come back with a tailored proposal — usually within 2 business days.