It’s clear that digital marketing is the new wave of marketing now. Thus, investing in online marketing services like social media marketing are the fastest and easiest ways effectively reach your target audience. Now, there are tons of social media platforms available for your business to run ads on and Instagram continues to be one of the top platforms. Instagram ads are inexpensive and hyper targeted. Effective Instagram ads can reach 1,000 people with less than $5-$10. Instagram targeted ads can reach your recent website visitors, email subscribers, and demographics of your customers. You can use Instagram ads to fuel your website with qualified traffic and more conversions. By running high-quality Instagram campaigns, your business has the ability to accomplish so much online. And our Instagram marketing company will show you how!
Instagram Advertising Statistics That Matter
Instagram’s engagement rate is 1.22% higher than Facebook’s.
Don’t be mistaken. Facebook is the top social network today and Facebook ads are extremely effective. However, the engagement those ads will receive can be a lot lower in comparison to Instagram. Therefore, using Instagram advertising will allow your ads to garner more engagement from the right consumers. Engagement is important because the consumers who are engaged with your business content are more likely to travel to your website and convert.
33% of the stories with the most views come from businesses
Instagram stories receive millions of views daily. And of those millions of views, businesses are being seen. And your business can too. With the right ad content, your business will have more captivating stories that get views and results.
Instagram is home to more than 1 billion monthly active users.
One extremely important benefit of advertising on Instagram is the reach your ads have. Because there are so many users on Instagram, it is a guarantee that you will find your audience on this platform. Instagram collects information about users from hashtags, likes, and shares, and uses that information to help make your ads more effective. As a result, small businesses and even startups can directly reach their potential customers.
72% of Instagram users have purchased a product after seeing it on their feed
May consumers spend a large amount of time scrolling on their Instagram accounts’ and coming across new businesses. This happens because businesses use Instagram advertising methods to promote their content to users. When their content is promoted in front of the right consumers, then those consumers will take action. Thus, if you want to get more sales for your ecommerce business, Instagram advertising can help!
81% of consumers use Instagram to research goods and services
This is a huge population of people who trust the content they see on Instagram to help them make decisions. Just like Google ads, Instagram ads can be used to help consumers find valuable information online. So, getting your business information on Instagram is a key way to help your audience before they even convert. In turn, you will instill trust in your audience and encourage them through the sales funnel.
Our Instagram Advertising Services Handles…
Ad Creation
We are an Instagram advertising company that puts your best picture forward. Appealing, captivating, strategic, and relevant are just a few adjectives that describe the ads and copy our company creates for our clients. We take control of your ad campaigns from start to finish, creating the best content specifically for your brand and audience.
Ad Targeting
We already believe that you have a great product or service and we already believe that we can connect you with the right audience that will be willing to buy. However, without targeting your ads to reach your target audience, then you won’t see many results from your ads. That’s why we focus on ad targeting on all your Instagram ads. Our ad specialists use the latest techniques and software to find and convert consumers on Instagram. Now, you don’t have to worry if your ads will be seen because they will!